Blog

Smartphone usage has sky-rocketed, and with it, so have the number of people that are reading email on a mobile device.  This means that you need to be creating emails that are mobile friendly. A mobile-friendly email is an email that displays optimally between a...

Let’s start off with a heartbreakingly obvious fact: people make snap judgements about whether or not to read your emails based on a quick glance. That’s how everyone reads emails these days. We choose an email message, give it a two-second glance, then decide if it’s...